Hollyland Lyra Live Streaming Cam - First Look IBC 2025

Hollyland showed at IBC 2025 a new Lyra streaming live cam designed for gamers and streamers, featuring AI technology.

Hollyland is boasting image quality and a new AI framing function that can recognize where you are and how many people are on camera, keeping them framed up, and zooming to maintain the framing.

The Lyra Live camera features a 50-megapixel 1.5-inch sensor for improved low-light performance.

Hollyland includes software for the Lyra with included extras to make the image more pleasing.

Pricing and Availability

Lyra Streaming Camera will retail for $149 and be available this October.

By Erik Naso

Erik is an 18 time Emmy award-winning DP, with over 20 years experience in photojournalism, working in newsrooms all over the USA.

The last decade has seen Erik migrate into broadcast television and filmmaking, where he has discovered a passion for visual storytelling and production.

Additionally, Erik is an outstanding educator, teaching filmmaking via courses on Linkedin Learning and Lynda.com.